How Systems of Engagement Will Change the Role of Big Data From a Validation Tool to a Discovery Tool
Many companies today have already jumped on the “Big Data Bandwagon” and have allocated substantial budgets and multiple teams to figure out how they can better utilize the data they have to improve their customer relationships and increase their competitive advantage in the markets they serve. At the heart of these efforts, is the utilization […]
Leveraging Offer Power: Who Says You Can’t Differentiate and Neutralize at the Same Time?
In my brother Geoffrey Moore’s new book, Escape Velocity – Free Your Company’s Future From The Pull Of The Past, he lays out a very compelling framework on how companies can significantly increase the ROI on their innovation investments. This framework presents three different ways a company can generate meaningful returns as illustrated in the […]
Increasing the ROI on Innovation Investments: Sustainability-Driven Innovation
Are you looking to maximize the ROI on your innovation investments? SingingDog co-founder and Top Dog, Phil Metz, has teamed with Peter Moore, President of Wild Oak Enterprises, to deliver this. How? By integrating Metz’s Sustainability-Driven Innovation techniques with Moore’s powerful and proven Offer Power framework for delivering innovation results. Metz’s research has shown that […]
I’m back…
It’s been 6 months since my last blog post and while I don’t like that it’s been that long, I can tell you the time has been well spent developing our new Chalk Talks and Workshops on the Evolution of Enterprise IT from Systems of Record to Systems of Engagement. This change will not only reorder the competitive landscape […]
What if You Could be as Good at Engaging Your Employees as you are at Engaging Your Customers?
Most companies today can tell you the approximate lifetime value of their core customers and what they are doing to realize the full potential of that value. How many companies can tell you the lifetime value of their most valued employees and what they are doing get that contribution from them? Many companies have now […]
What Would Enable You to Deliver Optimal Performance at Work?
Talk to anyone working today, be it in a startup or a well-established Fortune 500 company, and they will tell you the same thing – “I’m working so hard but there aren’t enough hours in the day for me to do my job.” It’s not just that they are spending more hours working, but it’s […]
Aligning Compensation Incentives with Next Generation Business Growth Initiatives
The old adage that people do what they get paid to do is never more true than in today’s business world. Most incentive compensation programs at major corporations are designed to support the current year’s performance objectives from the company’s established lines of business, which makes perfect sense over all, but which creates problems for […]
Power Generates Performance but Performance Consumes Power
In 1997, when Amazon went public, its CEO, Jeff Bezos issued a manifesto – “It’s all about the long term.” Over the ensuing 14 years, Mr. Bezos has not only honored that manifesto he has become a leading practitioner of making investments in long term growth over decisions that favor short term earnings performance. The […]
Can You Curate Innovation in Large Well-Established Companies?
This guest blog is by Karen Lippe who is a consulting partner with Wild Oak Enterprises. As a veteran marketing technologist, Karen shares her view of the challenges of innovation within the corporate structure. ~ Peter Innovation. For companies, especially those in tech, innovation defines a company. Throughout my years working in Silicon Valley, large […]
Are the Sands Beginning to Shift in the Software Business?
Just before Christmas, Oracle announced its second quarter earnings which showed that revenue rose 2% against an internal forecast of between 5% and 9%. The company attributed the results to their customers delaying both software and hardware purchases. As one analyst said, “we haven’t seen a miss like this out of these guys in years.” […]
